What are the best financial advisors in the US?
Discover who the eight top financial advisory firms are in the US, what they each offer, and their individual pros and cons.
Knowing how to choose the best financial advisor for your needs is crucial for your financial future.
Not every financial advisor or firm provides the same services or meets the same standards.
The eight best financial advisors in the US each have their own advantages and disadvantages.
Unbiased can connect you with a financial advisor perfectly suited to meet your needs.
How to choose a financial advisor firm
In 2023, the US financial advisory services market is worth over $57 trillion. But with so many renowned firms to choose from, selecting the best financial advisor for your needs can be a challenge.
The best financial advisor firms are those with plenty of experience, a diverse group of industry experts, and a wide range of financial services to offer clients.
Financial advisory firms offer advice, strategy, and guidance in the fields of investment, savings, financial management, and long-term wealth building.
The best financial advisors in the US
Currently, the best financial advisors in the US are BlackRock, Charles Schwab, Facet, Fidelity Investments, Edward Jones, Mercer, and Vanguard.
One of the world’s leading financial advisory firms, BlackRock is an internationally acclaimed company that focuses on sustainable investing and AI-driven strategy development.
AI-driven strategic insights
Developing future-oriented investments
Using AI to generate contemporary, accurate investment plans.
A collaborative, diverse workforce
Innovative, cutting-edge strategies and technology
Focused on sustainability
A formulaic approach to investing
Formal advice delivery
2. Charles Schwab
Charles Schwab is one of the largest and best companies for financial advisors in the US. It focuses on providing commission-free stock trading advice on US markets.
Global, US, and income-focused investments with low fees.
Non-trading fees are low
Free stock and ETF trading
Great customer service
High futures fees
Site structure incompatibilities
Hard to navigate system
Facet’s mission is to provide working-class people with accessible financial services. Categorized as a robo-advisor, Facet is largely run by automated technological processes.
Personalized goal planning
Full financial life planning
Simple, low-fee, low-risk investment plans
Fiduciary financial advisors
Broad-scope short and long-term investing options
No minimum investments required
Fees are expensive for smaller portfolios
In-person meetings are not available
Confusing fee structure
4. Fisher Investments
Created for experienced investors who want a professional to take the reigns, Fisher Investments is one of the best financial advisory firms for customized portfolio strategy.
Personalized investment strategy development for experienced investors.
Outstanding research available
Personally curated investment portfolios
Ongoing support from advisors
High investment management fee
Minimum portfolio requirement of $500,000
No brokerage platform
5. Fidelity Investments
One of the most well-rounded financial firms available, Fidelity Investments is widely recognized as a good beginner’s option for anyone who wants to develop a comprehensive, reliable investment strategy.
Fractional share guidance
Simple, entry-level investments with low risk and consistent returns.
Expense-ratio free index funds
Excellent mobile app
A wide selection of research is provided
High broker fees
High transaction fees
Uninspiring site and app layout
6. Edward Jones
Edward Jones is a longstanding financial services firm in the US with a safe and reliable history. They are known best for their independent investment advice.
Basic investment strategy
Affordable, low-risk investment and financial advice from seasoned advisors.
Excellent customer service
Simple layout and fee structure
Relatively affordable rates
Limited technological capacity
There is a limited variety of advisors to choose from
One of the best private wealth management firms, Mercer is renowned for its thorough and professional approach to providing personal financial advice.
Defining, developing, and implementing investment strategies for pensioners and entry-level investors.
Personalized investment strategies
Relatively low transaction fees
Issues with personal pension fund systems
Confusing site layout
An established stockbroker firm, Vanguard offers commission-free ETF and stock trading advice to US citizens.
Small business retirement
Index sampling is used to track benchmark indexes without having to replicate holdings.
Low trading fees
Easy mobile app navigation
Easy to open an account
Limited to US markets
Basic research tools available
Which is the best financial advisory firm for you?
The best financial advisor firm ultimately depends on what your needs are as a client.
Any of the above firms are likely to meet your needs, but some will be more compatible with you than others, and you can use the factors listed below to determine which you should choose.
Budget – Naturally, these firms have their own pricing systems to consider. The bigger your budget, the more services and expert guidance you can afford.
Location – Not all financial advisor firms thrive in remote or long-distance arrangements. Choose one that you can communicate with easily.
Service requirement – Some firms specialize in certain services, so picking one with a high level of experience in your field of interest is best.
Advice delivery – Financial advisor firms have different communication and customer management styles. Pick one that delivers advice in a way you find comfortable and easy to understand.
Experience level – If you need high-level advice and input, you’ll want to opt for a firm with more experience in their field. Smaller, less seasoned companies can easily handle lower-stakes financial management like savings and retirement.
Get matched with a financial advisor
Looking through the best companies for financial advisors in the US is a great method for finding one that meets all your needs and expectations. Not all financial advisors or firms are the same, and knowing what the different specialties are is important for your financial future and long-term security.
If you would like to learn more about financial management and get expert financial advice, let Unbiased match you with a financial advisor that suits your needs.
Our team of writers, who have decades of experience writing about personal finance, including investing and retirement, are here to help you find out what you must know about life’s biggest financial decisions.