PROFi – The Professional Financial Company LLC, established in September 2015 and registered as an investment adviser in May 2018, offers portfolio management services tailored to individual client goals, risk tolerance, and time horizon. The firm requests discretionary authority from clients to make investment decisions aligned with fiduciary duties. Additionally, PROFi provides pension consulting services and financial planning, including investment management, tax concerns, and estate protection. While not offering insurance products directly, PROFi is affiliated with DPL Financial Partners, providing insurance consultation services. The firm primarily advises on mutual funds, fixed income securities, equities, and other investments. Clients can expect a fee structure based on assets under management, with portfolio management fees ranging from 0.50% to 1.5%. PROFi does not accept performance-based fees and typically serves individuals, high-net-worth individuals, and pension plans, with a minimum asset level of $800,000 for advisory services. The firm employs fundamental analysis, modern portfolio theory, and quantitative analysis in its investment strategies, emphasizing long-term investing and global asset-class diversification. Clients receive regular account reviews and reports, with fees paid quarterly in advance. PROFi does not accept compensation for the sale of investment products and does not maintain custody of client assets. The firm's Code of Ethics covers various areas, including prohibited activities and conflicts of interest. Clients may impose restrictions on investments based on personal values, with PROFi reserving the right to end the relationship if restrictions hinder service provision.