Profocus Incorporated

ProFocus Incorporated is an investment advisor firm registered with the U.S. Securities and Exchange Commission since May 2022. The firm offers fee-based investment advisory services and financial planning, practicing custom portfolio management on a discretionary or non-discretionary basis. ProFocus employs a tactical allocation strategy to reduce risk and enhance performance, utilizing various securities such as dividend-paying stocks, ETFs, and foreign securities. The firm may recommend portfolio diversification and cash positions for risk mitigation. Additionally, ProFocus provides financial planning and business management services, charging a fixed fee for services like Form 5500 preparation and corporate structuring advice. The firm manages client assets totaling $148,000,000 in discretionary and $3,000,000 in non-discretionary accounts as of December 31, 2024. For fees, ProFocus charges asset management fees ranging from 2.0% to 0.5% per annum, with a minimum fee of $175/quarter. Financial planning services are included for accounts over $250,000, with additional services billed at an hourly rate. The firm does not charge performance-based fees and serves individuals, pension plans, corporations, and other entities with a minimum account requirement of $100,000. ProFocus employs fundamental analysis techniques and long-term investment strategies, emphasizing risk management. The firm does not accept compensation for the sale of securities and does not provide portfolio management services to wrap fee programs. ProFocus does not vote on client securities proxies and does not have custody of client funds, except for fee deductions. Clients receive quarterly statements from the custodian and are encouraged to review them for accuracy. ProFocus generally exercises discretion over client accounts, subject to agreed-upon guidelines and limitations.