Ashton Thomas Private Wealth review 2026

What does Ashton Thomas Private Wealth do?

Ashton Thomas Private Wealth is a registered investment advisor that provides advisor-led wealth management to individuals, families, trusts, estates, charitable organizations, and other clients.

The firm formed in 2010 in Arizona,and as of December 2024 holds roughly $4.05 billion in discretionary assets under management (AUM) and about $4.7 million in non-discretionary AUM.

Ashton Thomas Private Wealth works through an ongoing advisor relationship rather than self-directed investing.

Clients choose a wrap or non-wrap arrangement, set investment objectives with the firm, and then have assets managed on a discretionary basis. Some accounts may also use third-party managers.

Key services

• Investment advisory: This is the firm’s core offering, centred on ongoing discretionary portfolio management through wrap or non-wrap advisory arrangements.
• Financial planning and consulting: Ashton Thomas also offers stand-alone financial planning and consulting for both investment and non-investment matters. This can include estate planning, insurance planning, and related consulting topics.
• Family office services: Services are designed for high-net-worth individuals and families with an emphasis on long-term wealth preservation and growth. These services may include investment management, estate planning, tax optimization, philanthropic planning, and intergenerational wealth transfer strategies, along with coordination with legal and tax professionals and guidance on risk management, asset allocation, and family governance.
• Retirement plan: Ashton Thomas provides investment advisory and retirement plan consulting services to retirement plans, plan sponsors, and plan participants.

investment philosophy

The firm uses a discretionary, objective-based investment approach rather than a single standardized model. It may employ long-term and short-term purchase strategies as well as option writing, and it primarily allocates assets among mutual funds, ETFs, and independent managers. The disclosure emphasizes that all strategies carry material risks, including market, credit, liquidity, and strategy risk.

What are the pros and cons of Ashton Thomas Private Wealth?

Ashton Thomas Private Wealth is structured as a traditional, advisor-led wealth management firm rather than a digital-first platform. Here’s a summary of the key advantages and disadvantages to help you decide if it’s the right firm for you.

Pros of Ashton Thomas Private Wealth:

• Advisor-led wealth management with flexible service structures: Clients can use Ashton Thomas on either a wrap or non-wrap basis, which gives some flexibility in how investment management and related services are packaged.
• Multiple service layers beyond portfolio management: In addition to investment advisory, the firm offers financial planning, family office services, and retirement plan consulting, allowing clients to address broader wealth and planning needs within one relationship.
• Family office capabilities for high-net-worth households: The availability of family office services, including coordination around estate, tax, and intergenerational planning matters, may be attractive to more complex households seeking integrated support.
• Access to independent managers: Some accounts may include independent third-party managers, which can expand strategy access beyond in-house portfolio management.
• Dedicated content and positioning for women investors: The firm highlights a specific Women and Wealth initiative, including a named ambassador and related educational content.

Cons of Ashton Thomas Private Wealth:

• No self-directed or low-cost digital option: The service is built around advisor relationships, which may not suit investors seeking a purely online, self-managed platform.
• Service complexity may vary by relationship: As services can involve wrap or non-wrap structures, third-party managers, or separate planning agreements, the structure may feel less standardized compared to simpler advisory platforms.
• Not built around a single, clearly branded investment model: The firm describes flexible use of long-term purchases, short-term purchases, and options strategies rather than a defined, rules-based portfolio system, which may make its investment approach less transparent to some investors.
• Certain services carry relatively high fee thresholds: For example, the firm with a minimum of $10,000 per year, for its ERISA Investment Fiduciary Services. That minimum fee requirement may be significant for smaller retirement plans or sponsors with limited assets.

Ashton Thomas Private Wealth fees: How much does Ashton Thomas Private Wealth cost?

Ashton Thomas Private Wealth’s fee structure is broad and relationship-dependent rather than simple or standardized.

Other possible costs:

May include sub-adviser, independent manager, fund, custodial, brokerage, or transaction-related costs, depending on account structure.

Ashton Thomas Private Wealth’s fees are structured around the specific services and account setup rather than a single, simple pricing model. That makes costs more tailored, but also less straightforward than firms with a clearer all-in fee approach.

What is Ashton Thomas Private Wealth’s minimum account size?

Ashton Thomas Private Wealth does not disclose a single standard minimum account size across its private wealth offering.

Instead, access seems to depend more on the type of service and the relationship structure than on a single published firmwide investment minimum.

However, some services do carry their own thresholds. For example, Ashton Thomas charges up to 1.00% for its ERISA Investment Fiduciary Services, subject to a $10,000 annual minimum, meaning certain retirement-related engagements may incur a meaningful minimum service cost even without a clearly stated minimum account size.

Who should choose Ashton Thomas Private Wealth?

Ashton Thomas Private Wealth is likely to suit clients who want an ongoing, advisor-led wealth management relationship rather than a self-directed investing experience.

Ashton Thomas Private Wealth works well for:

• Clients who want ongoing advisory support: The firm is built around continuous advisor relationships and discretionary portfolio management rather than self-managed investing.
• Investors looking for broader wealth management services: It may suit those who want investment management combined with financial planning or other related advisory support.
• High-net-worth clients with more complex needs: Its family office offering may appeal to households seeking help coordinating investment management with estate, tax, philanthropic, or intergenerational planning.
• Retirement plan sponsors: The firm also provides retirement plan advisory and consulting services, which may be relevant to employers or plan fiduciaries seeking such support.
• Clients comfortable with customized service structures: Services can be delivered through wrap or non-wrap arrangements and may sometimes involve third-party managers.

Who might not benefit as much:

• Self-directed investors: The service is designed around advisor oversight rather than independent portfolio control.
• Clients looking for a simple, clearly packaged offering: Its structure appears more customized than standardized, which may make it less straightforward to compare than simpler advisory platforms.
• Cost-sensitive investors: Some services carry meaningful fee levels or minimum annual charges, which may make the firm less appealing for clients focused primarily on keeping advisory costs low.

Ashton Thomas Private Wealth: Is it secure?

Yes, Ashton Thomas Private Wealth is generally considered secure from an account protection and oversight standpoint.

Ashton Thomas does not take physical custody of client assets, instead holding assets with unaffiliated qualified custodians.. . Clients also receive quarterly transaction confirmations and account statements directly from the custodian or program sponsor.

Beyond custody controls, Ashton Thomas states that it maintains a code of ethics and written policies designed to help prevent the misuse of material non-public information by the firm or its associated persons.

Overall, its security measures are consistent with a traditional advisor-managed custody structure, cantered on outside asset holding, independent account reporting, and compliance controls.

Ashton Thomas Private Wealth: Customer service

Ashton Thomas Private Wealth’s customer service is built around ongoing advisor relationships rather than a centralized digital support model.

It highlights direct access to a wealth advisor, supported by client services staff, offering a more personalized experience than a self-service platform. This approach may benefit clients with more complex needs, as advisors and support teams work together to manage planning, servicing, and ongoing requirements.

More general customer service is also available through traditional channels. Ashton Thomas publishes office phone numbers and maintains a broad network of locations across the US.

Ashton Thomas Private Wealth: Mobile app

Ashton Thomas Private Wealth does not offer a dedicated branded mobile app.

Instead, digital access is routed through a client portal that requires users to select their advisory office first, so account access is structured around the firm’s local office network rather than a standalone mobile app experience.

Is Ashton Thomas Private Wealth worth it?

Ashton Thomas Private Wealth may be worth considering for clients seeking an ongoing, advisor-led wealth-management relationship with access to services beyond portfolio management, including financial planning, family office support, and retirement plan consulting.

Its main strengths are the breadth of its advisory offering and its traditional relationship-based model, while potential drawbacks include a more complex fee structure, service-specific minimum charges in some areas, and a less streamlined digital experience than firms built around simpler, app-based investing.

Get expert financial advice

If you're seeking professional financial advice, Unbiased can match you with a financial advisor who will help you manage your money and maximize your investments.