Personal Financial Management

Personal Financial Management is a fee-only financial advisory firm based in Coronado, CA, established in December 1992 by John David Brennan. The firm specializes in providing comprehensive financial planning services to high-net-worth individuals, covering areas such as investments, income tax, business, retirement, insurance, and estate planning. As of December 31, 2023, the firm manages $358,472,257 of client assets on a discretionary basis and $136,984,023 on a non-discretionary basis. For financial planning services, fees range from $5,000 to $20,000 or more for the first year, with ongoing fees negotiable as a percentage of the first year's fee. Asset management fees are negotiable between 0.10% to 1.00%, depending on account size, and are paid in arrears. The firm primarily recommends no-load mutual funds for investments and does not receive any payments from mutual fund companies or brokerage firms. Personal Financial Management follows a long-term investment strategy focused on fundamental and technical security analysis to preserve and enhance client net worth. The firm does not engage in short-term trading, short sales, margin transactions, or option writing. Clients have investment discretion and can choose their own broker. The firm has arrangements with brokerage firms like Charles Schwab, Fidelity, and TD Ameritrade for institutional platform services. Clients receive regular reviews of their accounts, with money-management accounts reviewed daily and financial-planning accounts reviewed semi-annually. John David Brennan, the sole owner, has extensive experience in financial planning and investment advising. Bradley J. Vollstedt, a financial planner at the firm, has a background in finance and has been with Personal Financial Management since 2011.