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Updated August 29, 2025

Discover what makes Robinhood a popular, accessible choice for traders. You can also match with a financial advisor by answering a few questions below.

Robinhood at a glance

Robinhood
One of the most accessible, commission‑free trading platforms with growing wealth management offerings

Assets Under Management:

$279 billion

Fee:

No fees for trading most US-listed securities

Fee Structure:

Fee-only, $5 per month for Robinhood Gold

Minimum Account Sizes:

$0

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When you think of online brokerages, odds are, Robinhood springs to mind. You may know it for its green and black mobile app, and for being the company that, in many ways, blew open the stock market to retail investors by offering no-fee or no-commission trades.

The company itself was founded in 2013 with the mission to “democratize finance for all,” and has become one of, if not the most popular trading apps in the United States over the past decade or so. 

Aside from its investing mobile app and web platform, Robinhood also has other offerings, such as credit cards and some banking products, and runs a financial news platform, Sherwood News.

Robinhood is easy to use and is a no-frills platform. In that sense, it can be beneficial for new investors looking to get started quickly. 

But it also means that there are few guardrails, or at least not as many as some newer investors may need or like. 

With that in mind, Robinhood can be a good fit for just about any investor, assuming you understand what the product does and does not offer.

What does Robinhood do?

Robinhood’s bread and butter is trading. Its platform allows investors to trade stocks, ETFs, options, crypto, fractional shares, and more. You cannot, however, trade mutual funds, bonds, or currencies. 

Again, there are no commissions, which is what initially put Robinhood on the map and disrupted the industry a decade ago.

But, as mentioned, the company has other offerings as well, including bank accounts and even a Predictions Market Hub for investors who want to go deep into derivatives trading. 

Robinhood even has a robo-advisory service, retirement account options, and a handful of educational resources, including Sherwood News and its Snacks newsletter.

What are the pros and cons of Robinhood?

Investors should consider the pros and cons of Robinhood before opening an account. Here’s a quick rundown.

Pros of Robinhood:

Robinhood’s cheap and easy-to-use platform is its main value for investors. 

The platform offers a wide range of benefits to investors, including fractional share trading, options, and ancillary financial services, all available at a fairly low (or no) price. Also, the company has made an effort to beef up its educational resources, which is also helpful for some investors.

In all, its no-frills, seamless interface and user experience are Robinhood’s strengths.

Here are the pros at a glance:

  • Cheap and easy-to-use platform: Offers a streamlined experience ideal for beginner investors.
  • Fractional share trading is available: Investors can buy portions of shares, making investing more accessible.
  • Options and financial services: Includes options trading and other services at low or no cost.
  • Improved educational resources: Robinhood has expanded its learning tools to support investor knowledge.
  • Seamless interface: The app’s no-frills design enhances usability and user experience.

Cons of Robinhood:

Robinhood does lack some features that other brokers may offer, such as bond and forex trading. 

Its simplicity is also a weakness for some investors, as some traders may prefer a more robust or sophisticated platform with additional features. 

Further, there are limited account types from which investors can choose, which is a reminder that Robinhood itself is not a full-service brokerage; for example, there are no small business accounts.

Again, these may be easily overlooked or forgiven by some investors, but others may be looking for a more complete investing experience.

Here are the cons at a glance:

  • Limited asset classes: No access to bond or forex trading.
  • Overly simple for some users: May lack the advanced features preferred by experienced traders.
  • Restricted account types: No small business accounts or broader account variety, reflecting its status as a non-full-service brokerage.

What is Robinhood’s minimum account size?

There are no minimum deposits required to open a standard Robinhood account. 

So, you can fire up a brokerage account to check out the platform without making any sort of monetary deposit right off the bat. 

However, Robinhood does have a premium account, called Robinhood Gold, which offers margin trading. To open a Robinhood Gold account, you’ll need to deposit and maintain a balance of at least $2,000 to comply with FINRA requirements.

Who should choose Robinhood?

As discussed, Robinhood can be a good platform for investors of all types and experience levels. In fact, many investors may have gotten their start on Robinhood, as it was the first to allow commission-free trading, making trading affordable for a whole new generation of investors.

It’s also come a long way from its beginnings — the platform is more robust than it used to be, and has a slate of educational materials that can help beginner investors find their sea legs. 

However,  it still lacks some of the additional features and functionality that full-service brokerages provide, which may be a turn-off for some investors hoping for a more complete experience. 

Is Robinhood secure?

Investors concerned about safety and security should know that, like other brokerages, Robinhood is a member of the Securities Investor Protection Corporation (SIPC), which means that investors’ holdings are protected up to $500,000. 

Additionally, Robinhood has supplemental protection that covers up to $50 million in securities and $1.9 million in uninvested cash.

If you’re holding cash in Robinhood’s spending or bank accounts, the money is covered by the FDIC for up to $250,000. 

As for securing its platform, Robinhood employs several measures such as advanced encryption and transport layer security protocols. Users can also enable two-factor authentication and monitor their active devices for additional security.

Robinhood: Customer service

Robinhood offers customer service over the phone, via in-app chat, or its web-based Help Center, which can act as a troubleshooting guide. Users can also submit tickets via email if they’re experiencing issues.

Note, though, that customer support via phone is limited to certain hours on weekdays. The chat is available 24 hours per day, seven days per week. 

Investors should be aware that Robinhood has had several incidents in the past that have led to a reputation for poor customer service. It’s cleaned up to a degree, but again, customer service options may not be quite as robust as those of other, full-service brokerages.

Robinhood: Mobile app

Robinhood’s mobile app is perhaps the platform’s strength. 

It’s simple, straightforward, and sleek — it’s easy to see why many investors find it attractive. It’s also easy to use and intuitive, which makes sense given that Robinhood itself is a mobile-native company, meaning that it started on mobile and then expanded with a web platform. 

Robinhood reviews: What customers are saying

As discussed, Robinhood’s simplicity and straightforward platform clearly resonates with users, and it shines through in reviews of the platform.

“It is easy to use. It is simple. They are reliable. They are knowledgeable. They have great options. Great past and present experiences with the brand. I rarely have issues, and when I do, customer service is by far incredibly good,” writes one Bankrate reviewer.

But, as noted, some users find it a bit underwhelming compared to other brokerages. “Compared to Schwab & TOS [ThinkorSwim], Robinhood is very primitive,” writes another reviewer on Consumer Affairs. 

Overall, though, many users do seem happy with the platform. “I have nothing bad to say about my experience with Robinhood. In fact, I absolutely love it. It is always easy for me to make any transactions on Robinhood. Whether it is buying stock or transferring funds, everything happens quickly,” writes a Trustpilot reviewer.

Robinhood Trading vs. Robinhood Strategies

Robinhood offers two distinct ways to invest. The Robinhood trading platform is designed for self-directed investors who want to buy and sell stocks, ETFs, options, and cryptocurrencies with no account minimums and commission-free trades. Robinhood Strategies, on the other hand, is the company’s robo-advisor service. It requires a $50 minimum to open an account, builds portfolios automatically based on your goals and risk tolerance, and charges a 0.25% annual fee (capped at $250 for Gold members).

FeatureRobinhood TradingRobinhood Strategies (Robo-advisor)
Account Minimum$0$50 ($500 to include individual stocks)
FeesCommission-free trading0.25% annual fee (capped at $250 for Gold members)
ControlSelf-directed investingAutomated portfolio management
Assets AvailableStocks, ETFs, options, cryptoETFs; + individual stocks with $500+
Best ForActive traders & DIY investorsHands-off investors & long-term planners

The bottom line

Robinhood is a massively popular trading app, and it can be good for investors of various experience levels. That includes new investors or those seeking a simple, straightforward platform that may be somewhat limited. That said, Robinhood has beefed up its educational resources in recent years and is more user-friendly than it once was.

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Content Writer
Sam Becker
Sam Becker is a freelance writer and journalist based near New York City. He is a native of the Pacific Northwest and a graduate of Washington State University. He has worked as a business and finance journalist and writer for more than a decade, working with media publications, brands, and experts in the field