Merit Financial Advisors

Merit Financial Group, LLC is an SEC registered investment advisory firm established in 2007, offering services such as asset management, financial planning, retirement plan advice, and consulting. The firm sponsors a wrap fee program that includes investment advisory fees and transaction execution costs. Clients pay a consolidated fee based on a percentage of their account value. Merit provides discretionary and non-discretionary asset management services, tailoring portfolios to individual client needs and risk tolerance. The firm may recommend services of other wrap program sponsors, and fees are negotiable based on various factors. Clients may pay more or less in a wrap account compared to a traditional brokerage account. Merit acts as a fiduciary when providing investment advice for retirement accounts. The firm discloses conflicts of interest related to fees, compensation, and expense reimbursements. Clients can contact their investment adviser representative directly for inquiries. Merit serves individuals, high net worth individuals, pension plans, corporations, trusts, estates, and charitable organizations. The firm does not select third-party portfolio managers for wrap accounts. There are no disciplinary matters involving the firm or its management. For more detailed information, clients can refer to the firm's Form ADV Part 2A.