Hergenroeder Financial Advisors, Inc.

Hergenroeder Financial Advisors, Inc. is a registered investment adviser established in June 1999 in Maryland. The firm is owned by Rebecca M. Hergenroeder and Lisa A. Hergenroeder, with Rebecca serving as the President. They offer portfolio management services tailored to meet clients' needs and investment objectives. Clients can engage the firm for discretionary and/or non-discretionary investment advisory services on a fee basis, with fees based on a percentage of assets under management. The firm's investment strategy focuses on asset allocation to optimize risk-adjusted performance, primarily utilizing mutual funds and ETFs based on client risk tolerances. They offer financial planning and consulting services on a separate fee basis. The firm may recommend the services of other professionals for implementation purposes, including insurance products. Hergenroeder Financial Advisors, Inc. does not participate in wrap fee programs and had $282,693,589 in assets under management as of December 31, 2024. The firm acts as a fiduciary, providing investment discretion for client accounts. Clients receive account statements directly from the custodian and are encouraged to review financial plans annually. The firm does not vote client proxies and does not solicit fees more than $1,200 in advance. For any questions or clarifications, clients can contact the Chief Compliance Officer, Rebecca Hergenroeder.