Robinhood vs. Charles Schwab: what’s the difference?

1 min read by Unbiased team Last updated March 21, 2025

Uncover the key differences in investment strategies, fees, and services between Charles Schwab and Robinhood to find the platform that aligns best with your investment goals.

Key takeaways
  • The Charles Schwab investment strategy focuses on personalized advice and long-term wealth-building tools.

  • Robinhood investment strategies prioritize simplicity, offering self-directed trading for stocks, options, and cryptocurrencies. 

  • Charles Schwab fees include $0 commissions on US stocks and ETFs and a $0.65 fee per options contract. Robinhood fees offer commission-free trading, but premium services like Robinhood Gold cost extra.

  • Let Unbiased match you with a financial advisor to guide your investment choices and strategies.

Robinhood vs. Charles Schwab: what are the differences?

When compared, Robinhood and Charles Schwab represent vastly different approaches to investing. Both cater to unique audiences with contrasting priorities and offerings.

Robinhood has established itself as a modern platform focused on simplicity and accessibility, particularly for beginner investors.

While Charles Schwab appeals to those who value comprehensive services, tools, and professional guidance.

The Charles Schwab investment strategy revolves around long-term wealth building and diversification. The firm provides extensive resources, including actively managed portfolios, a wide range of mutual funds, ETFs, and access to Charles Schwab financial advisor services. Schwab's approach emphasizes tailored strategies that align with individual goals, supported by tools designed for research, retirement planning, and financial education.

Robinhood investment strategies are built on the principles of accessibility and cost-effectiveness. The platform offers commission-free trading for stocks, ETFs, options, and cryptocurrencies, catering to investors who prefer a self-directed, hands-on approach.

Robinhood’s streamlined interface and gamified elements make it appealing to younger, tech-savvy users, though it lacks the depth and personalized support provided by Schwab.

What fees can I expect from Charles Schwab & Robinhood?

Understanding the fee structures of both platforms is crucial when selecting an investment firm. Both Robinhood and Charles Schwab offer competitive pricing, but their models differ in focus and breadth.

Charles Schwab fees

Charles Schwab fees include $0 commissions for online trades of US stocks, ETFs, and options, with a $0.65 fee per options contract. The firm charges no annual maintenance or inactivity fees for standard accounts. Mutual funds from Schwab’s no-transaction-fee lineup incur no purchase costs, but other mutual funds may carry a $49.95 transaction fee.

Schwab’s advisory services have varying costs. Schwab Intelligent Portfolios® carries no advisory fees but requires a $5,000 minimum investment. Other options, like Schwab Private Client™, charge up to 0.80% annually. Margin rates start at 12.825% for balances under $25,000, with lower rates for larger balances.

Robinhood fees

Robinhood fees are designed to be affordable and accessible. The platform offers commission-free trading in stocks, ETFs, and options, making it an attractive choice for cost-conscious investors.

A standout feature is Robinhood Gold, a premium subscription that costs $5 per month and offers reduced margin rates, starting at 5.75% for balances up to $50,000. Regulatory trading fees apply at $0.000166 per share for equity sells, and $0.00279 per contract for options sells, capped at $8.30 per transaction.

Although Robinhood's fee structure is straightforward, premium features like margin trading can increase the costs for frequent traders.

Is Charles Schwab or Robinhood better?

Both platforms offer unique benefits and drawbacks, making the choice highly dependent on individual preferences and needs.

Pros of Charles Schwab

  • Access to Charles Schwab financial advisor services for personalized guidance.

  • Comprehensive tools and resources for retirement and wealth planning.

  • No trading commissions for U.S. stocks, ETFs, and options.

  • A wide selection of mutual funds, including no-transaction-fee options.

  • Charles Schwab customer service is available 24/7.

Cons of Charles Schwab

  • Higher costs for some advisory services, such as Schwab Private Client™.

  • The $49.95 fee for non-Schwab mutual funds can deter frequent fund investors.

  • Higher margin rates compared to competitors like Robinhood.

  • The interface may feel overwhelming for beginners unfamiliar with advanced tools.

Pros of Robinhood

  • Commission-free trading across all asset classes, including cryptocurrencies.

  • A user-friendly interface designed for accessibility and ease of use.

  • No account minimums, appealing to beginner investors.

  • Robinhood financial services focus on affordability with features like fractional shares.

  • Robinhood advisor options are evolving as Robinhood expands its offerings.

Cons of Robinhood

  • Limited access to Robinhood financial advisors for personalized investment support.

  • Simplistic tools may not meet the needs of advanced or long-term investors.

  • Fees for premium features like Robinhood Gold add up for active traders.

  • Controversial gamification can encourage impulsive trading behaviors.

Robinhood or Charles Schwab: which should I choose?

When deciding between Charles Schwab and Robinhood, consider your financial goals, investment preferences, and the level of support you require.

Schwab offers comprehensive services, personalized advice, and long-term planning tools, ideal for those seeking a hands-on, structured approach. Robinhood’s intuitive interface and cost-effective model are best for self-directed investors focused on simplicity.

As well as fees, investment strategy, and various pros and cons, here are some other questions you should ask yourself when choosing between them:

How do Charles Schwab and Robinhood remain competitive and adapt to changing market conditions?

Charles Schwab continues to innovate by integrating advanced technology and enhancing its suite of advisory services. The firm’s commitment to providing tools for all investor types has solidified its position as a leader in the financial industry.

In contrast, Robinhood disrupts the market with accessibility-focused features like cryptocurrency trading and fractional shares, appealing to newer, tech-savvy investors.

Which platform provides better customer service and support?

Charles Schwab customer service is known for its reliability, offering 24/7 phone support, live chat, and in-branch consultations. This high level of service makes Schwab appealing to investors who value hands-on support.

Robinhood’s customer service has improved in recent years, and it now offers live phone support, though it lacks the depth and breadth of Schwab’s offerings.

Can I access my Charles Schwab or Robinhood accounts through their websites and mobile apps?

Both platforms offer robust online and mobile access.

Schwab’s platform provides extensive tools for research, planning, and account management. Its app supports advanced functionalities, such as real-time market data and retirement calculators.

The Robinhood financial services app is streamlined and mobile-first, making it ideal for trading on the go.

Find the right financial advisor

When evaluating Charles Schwab and Robinhood, your decision will depend on your investment goals and the level of support you need.

You can choose the platform that best aligns with your financial objectives by considering factors such as fees, investment strategies, and available services.

Unbiased will match you with a professional financial advisor to create an investment plan that suits your unique financial goals.

Writers

Unbiased team

Our team of writers, who have decades of experience writing about personal finance, including investing and retirement, are here to help you find out what you must know about life’s biggest financial decisions.